journalister
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You Need A Media Kit!
Many people ask about the importance of media kits and if they are worth something. The right answer to this question is, yes. This particularly holds true for the businesses that offer some product for sale. Media kit is actually a tool kit that produces useful information for the journalist who can use it to…
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How To Write Outstanding Media Pitch Notes? An Easy Guide
I need to ask a simple question from friends looking for small business public relations information. Let’s assume a situation where a friend of yours sends you a short, to the point e-mail about a dinner party. Additionally, another friend of yours sends you a long detailed e-mail at the same time with the same…
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Why You Shouldn’t Do Your Own PR
There are times when we think that the job of publicists are simple, but in reality they do a lot more complicated things compared to some other professions. Duties such as getting press releases done and arranging interviews are just basic duties and involve more than just a phone call to an editor or a…